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Ofir Bashan

Art Director · Illustrator · Game Artist

Art director and illustrator working across games, print and motion. I have carried two games end to end as the sole artist and animator — owning the art direction, characters, environments, VFX, UI and marketing art on both — and I have delivered illustration and identity work for published books, festivals, studios and private clients.

I am deliberately multi-disciplinary: illustration, animation, graphic design, UI, editing and art direction live in the same practice, not in separate silos. That range is how I keep a project visually coherent without waiting on three other people to finish their part.

What I bring to a team is range without hand-off friction. I can set the visual direction for a product and then draw every frame of it myself, which means I make direction calls knowing exactly what they cost to execute.

Artwork by Ofir Ben-Ari
Based in
Israel
Status
Open to art direction and illustration roles, full-time or freelance

Experience

  1. 2024 — Present · 2 years

    Game · Steam

    Art Director, Artist & Animator (sole)

    Tower Strike '89

    • Only artist on a Steam title releasing Q4 2026 — responsible for the complete visual output of the game.
    • Set the art direction: a neon CRT palette that keeps hostile and friendly elements separable at arcade speed.
    • Built the full pixel-art pipeline: towers, enemies, environments, weapons, upgrade icons and combat VFX.
    • Designed a UI that reads identically on a 1440p monitor, a Steam Deck and a controller-only setup.
    • Produced the key art, Steam store page assets and the launch trailer, including edit and typography.
  2. 2021 — 2023 · 2 years

    Game · Mobile

    Art Director, Designer & Animator

    Poker Ninja

    • Sole designer alongside a single programmer; owned every discipline other than engineering.
    • Designed the core loop and meta progression for an original twist on Texas Hold'em.
    • Created 16+ card back designs, a full avatar set and the complete UI: lobby, table, shop, missions and collection.
    • Planned the monetisation and daily-mission economy, and handled animation and sound.
  3. 20XX — Present

    Freelance Illustrator & Graphic Designer

    Independent

    • Cover and interior illustration for published books, including Ha'Adam Ha'Tvuni by Avraham Shmueli.
    • Brand marks and campaign design for festivals, studios and small businesses — RopeTrip, Myco Makers, ikaLeo, Shirat HaTeva.
    • Ongoing illustration work for Spirit of Change.
    • Character design and asset sets for indie game teams.
    • Presentation renderings for a landscape architecture practice.
  4. 2023 — Present

    Video Editor — Short-form / Social

    Freelance

    • Edit reels and short-form content for Instagram and Facebook clients.
    • Handle pacing, sound design, captions and colour; occasionally appear on camera and record voice-over.

Capabilities

Six disciplines, one workflow.

Art Direction

  • Visual identity for products
  • Style guides & art bibles
  • Readability and hierarchy under pressure
  • Marketing & store-page art direction
  • Working solo or briefing others

Illustration

  • Character design
  • Environment & key art
  • Editorial and book illustration
  • Pen & ink, watercolour, graphite
  • Concept art
  • Pixel art

Games

  • Sprite & VFX animation
  • UI / UX for games
  • Game & systems design
  • Monetisation and progression design
  • Controller, Steam Deck & mobile targets

Motion & Design

  • Frame-by-frame animation
  • Trailer editing
  • Short-form / social editing
  • Brand marks & logos
  • Poster and campaign design
  • Layout & typography

Tools

PhotoshopIllustratorAfter EffectsPremiere ProProcreateAsepriteUnityFigmaBlender

Education

  • Game Design

    TODO — institution name

    1 year

    Otherwise self-taught across illustration, animation and design.

Selected clients & projects

  • Tower Strike '89
  • Poker Ninja
  • Spirit of Change
  • RopeTrip
  • Myco Makers
  • ikaLeo
  • Shirat HaTeva
  • Avraham Shmueli

Languages

  • HebrewNative
  • EnglishFluent